I went to a Seminar ^^

Yesterday, I attended a seminar organized by Akademi Usahawan (AU).. Together with Fyqa~d wannabe entrepreneur! Ehe.. The location was at International Islamic University Malaysia Gombak (IIUM aka UIAM).. I was really excited to go there, because I've been wondering whether a person like me is allowed to enter UIAM, of which, I am allowed... Ehe.. Well, I'm kinda 'shy-shy' when I'm there.. Everyone (ladies) wearing their tudung. Luckily there's another lady who is the same like me.. But I didn't make contact with her ..

Well, the AU seminar was organized to educate the newly-entrepreneurs who wants to involved in internet business (e-biz).. They said, something that you can't find from the book.. You know what, the co-founder -Adly Mukhtar is a 21 years old guy from Kota Bharu, Kelantan! I am totally shocked! Ahaks.. I was so impressed that he had make lotsa money in his young age.. I'm wondering what will he become in the next 20 years.. a billionare?  God Bless! ehe.. Well, he told us in his welcoming remarks that he had involved in internet business since high-school.. He made his 1st big money RM10K when he is 18! That is for his e-book! He shared some of his experiences and how to do this and that.

For the first session, he told us the 4 basic main elements of e-biz:-
(i) Must have something to sale (products, services, etc)
(ii) Must have own shop (e.g. website, blog)
(iii) Must have payment gateway to receive payment (e.g. provide bank acc no., paypal, etc)
(iv) Marketing Strategy

*What is "PRODUK FIZIKAL"?
~Product that can be seen, tasted, smell..
~e.g. books, tickets, shoes, shirts, keris, chairs
~e.g. website cikgunasir.com, bizchair.com

*Advantages of selling products via internet
~More potential customers
~Very low cost (upon starting business)
~RM150/year only to create domain hosting
~Low marketing cost
~Accesible 24/7
~Return-customers

*Potential products to sell
~ANYTHING! depends on individual's extends (Nothing is impossible. Myths can make ppl a downer. eg. price must be low)

*Charateristics of products to sell
~Reasonable price
~Last long
~Easy to send via post
~Unique products
~Must taking into account the cost of transports, packaging, etc..
~Go for potential customers that has "KUASA BELI YANG TINGGI"

*What is the best product?
~Products that can solve problems
~e.g. saving electric / petrol devices, product that can solve 'masalah batin', health food
~something that people are 'hesitate' to buy at the real shop; shy-shy!

*How to make research on the net?
~refer to ebay, lelong.com
~pulse-ebay.com (to see data for popular search)
~google (to see customer trends)

*Where to get the products?
~factory or even self-producing products (e.g painting, baju kurung, jewelleries)
~people surrounding us. eg family, neighbours, friends..
~local shops nearby
~MLM companies (beware of the T&C. Whether  it is allowed to sell their products online)

*Secret Story
~Dropshipping! hahaha.. you take photos from the shop. post it online. and if there is a buyer, request for the payment. after payment received, go back to the shop, purchase the item. later post back to the buyer.. the concept is, being the intermediate person between the buyer and the physical shop! cool...! but you have to establish a good relationship with the owner of the shop first.. eheh..

*Packaging & Posting
~Pos Ekspress
~Pos Laju
~Pos Bungkusan
~Courier Service company

*Tips for posting
~Don't use the conventional post (must have tracking ref. no.)
~Calculate the cost of packaging e.g. boxes, paper wrappers, salotape, etc
~The best courier service is offered by POS MALAYSIA (promote promote)

*Platform that can be used to sell products
~Minisite
~Shopping cart
~Blog

*5 Tips Facebook Marketing
Malaysia has the highest number of FB users in the world. A lot of professionals @ FB; have the 'kuasabeli tinggi'.
~Must update status on the products. Share info in the related industry
~Separate account for personal and business. (e.g us fanpage to sell products)
~Use the Law of 80/20.. Don't try too hard selling your product.
~Always keep the quality of the status. Think first before updating the status
~Don't promote your product like the world is coming to the end!

*Easy Tips to be successful in e-biz
~Take advantage during seasonal celebration. e.g Hari Raya, Christmas
~backendsales/upsell
~Insert coupons & name card inside the parcel (for better prospect of return customers)
~Select appropriate domain name
~Pictures of the products must be clear & in high quality
~Provide contact number/email that can be reached

*Conclusion
~Almost all products can be sold in the internet
~Choose the right products, according to self's ability (in terms of time & budget)

So.. Chaiyooo chaiyoooo~ =)